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top canadian music festivals 2018

82 Top Canadian music festivals to submit your music to [Updated]

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Do you want to perform in front of thousands of people? Discover our top 80 Canadian music festivals 2018 that you can apply for depending on your genre.

 

Vivre de sa musique grace a Internet

Fan Acquisition Expert, Teddy Ngou Milama Publishes Book: Make a Living Selling Your Music Online

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An artist’s chances of generating an annual income of about $ 30,000 without a music label are only 0.00025% according to Music Think Tank. Enough to discourage even the most optimistic! Managing director of Jouzik, artist manager and fan acquisition expert, Teddy Ngou Milama has decided to support artists in a book entitled: Make a Living Selling Music Online: 7 ways of dispelling the myth of penniless artists.

The book, which is available in French, is downloadable for free on Amazon: http://amzn.to/2s9AVsK

Teddy signs a book to help artists with no label or subsidies better live their musical career. He invites them to think outside the box by embracing the power of Internet marketing to make a living.

The author offers his book free of charge at the time of the release to allow as many people as possible to quickly and easily understand the paradigms of the Web.

“The Internet represents an exceptional opportunity for anyone wishing to escape old ideas, and dreaming of a better life just a few clicks away(…) This phenomenon, although still in its infancy, will expand inexorably”, explains the author.

In this book, Teddy Ngou Milama presents a 7-point approach; In which he demystifies the psychology of the fans, demonstrates how to seduce them, and ultimately to bring them to consume artistic products.

For the release of his book, Teddy Ngou Milama has also offered to coach 15 artists who are members of Diversité Artistique Montreal for free. Together, they will respond to the digital challenges artists face.

About the author,

Teddy Ngou Milama is founder and managing director of Jouzik. He is also a customer acquisition expert, artist manager, producer, and artistic director. Thanks to his 10-year career in the startup industry, Teddy is raising awareness among artists about the need to adopt a digital culture for the development of their musical career.

About Jouzik

Jouzik is a digital music marketing agency that specializes in the acquisition of fans, the retention of fans and their conversion into customers. Jouzik is also a record label.

Contact Info:
Name: Aissata Sow
Organization: Jouzik Records
Address: 1225 Avenue Ducharme, Montréal, Québec H2V 1E2, Canada
Phone: +1-514-612-5489

Social Media Music Marketing

How to Analyze Your Social Media Music Marketing ROI

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Do you know whether or not your social media efforts are paying off? Do you know what ROI stands for? In most cases, people look at their social media sites and assume they are doing well. Why do so many people assume this? Well, because they have numbers. If you’re in a band, or a musician and you have thousands of followers, but yet no sales, what good is your social media presence? The same can be said about websites. There are websites that have 100,000 hits a month, and yet no ad sales, no comments on blog posts, and no real interaction. Activity is not achievement. It’s for that reason that you should focus on a few tips to help you analyze real world ROI.

Social Media Music Marketing ROI

ROI stands for return on investment. If you didn’t know that, then you most likely weren’t checking on the right factors to see whether or not you were getting engagement. If your social media campaign isn’t measured within the confines of this element, you’re missing out. You need to wrangle this in, and start using real world factors to track effectiveness on money spent for advertising, promotional tweets, shares, and more. The following factors can help.

The Referrals

When promoting anything, a record, a song, anything at all, you need to know how people are getting to your site. Look for referral sources. Within any analytics program, you can look at sources and clicks. Look to see where people are entering your website. Are they coming through a post? A link you updated? Are you paying for them to come to you from an ad? You need to know where people have found you and use that information to continue to push forward. You need to know whether you are posting to an audience that has ad blindness, or if you have legitimate influence online. What good is updating a Twitter page if no one clicks your links? Think about that.

Money Spent

If you’re spending money on advertising, then you will need to know if your sales are coming from that advert. Let’s say you were to spend $1,000 on PPC ads for Facebook.com. When you see your sales, look at where they were referred, and if you see that they all came from Facebook, then things are doing well. But what if you spend $1,000 and you don’t get sales from the ad? You’ve wasted your money. Continuing to spend on ads for Facebook would be ludicrous, which is why you need to analyze your data to see where your ROI is and isn’t.

Where, How Much, and Why?

Now that you have a small handle on how to analyze your data, consider:  

  1. using the following tools to help you calculate your social media music marketing ROI and
  2. asking some simple questions about what you’re doing and what your goals are.

By answering questions about where, how much, and why, you will be able to figure out how to effectively understand what your promotional considerations are doing. You can figure out if you’re wasting money, making an impact, or whether you need to make changes. Audit your data often, and don’t assume that because you have 10,000 followers on social media, you’re making an impact. You may have an audience that ignores you, and you may not even know it.